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Memo To Entrecard Users: Get A Clue

I’m sure you have seen all the nifty little advertisements floating around on various blogs these days… They look something like the one in this picture:

Entrecard Stephens Blog

It seems like a rather interesting concept, simply drop your card on sites that you want to advertise on. But it really looks like people using this service are blowing it big time.

You got to treat these things like any other advertising you do. I mean really… Both of these cards below are listed under the “Internet Marketing” category. So what graphic is more likely to grab your attention?

Entrecard

A couple of things to take away here… How targeted is traffic from a copywriting blog going to be for the health market? And you probably should have something enticing that makes people who notice your banner ad want to click on it! Naturally like everything else you need to be testing and tracking results.

Yes my example picture of a hot looking women is likely to get clicks from guys, but that really isn’t the point.

-Jim

(Sidenote: No offense to Stephen Dean and Rebecca Dean, I just happened to notice the adverts while on there blogs.)

This was written by Jim. Posted on Thursday, March 6, 2008, at 1:51 pm. Filed under Business. Bookmark the permalink. Follow comments here with the RSS feed. Both comments and trackbacks are currently closed.

8 Comments

  1. Stephen wrote:

    Haha, did you just call my sister hot?

    Thursday, March 6, 2008 at 2:25 pm | Permalink
  2. Ross wrote:

    I would not click on either one. Neither one has given me a reason to do so.

    Thursday, March 6, 2008 at 5:18 pm | Permalink
  3. Rebecca Dean wrote:

    :o) Thanks, Jim. I’m flattered.

    Thursday, March 6, 2008 at 10:40 pm | Permalink
  4. Ed wrote:

    Does this post somehow relate to http://thekaizenbusiness.com/?p=126

    (Sorry Jim I couldn’t resist!! )

    Friday, March 7, 2008 at 6:03 am | Permalink
  5. Jim Sansi wrote:

    Stephen— Yeah.
    Rebecca— Your welcome.
    Ed— Not anymore.

    -Jim

    Friday, March 7, 2008 at 1:41 pm | Permalink
  6. sf-zone.net wrote:

    I would not click either of them. If I was browsing a blog about internet, design, programing and so on, I would only click an add that has something to do with this.

    Saturday, March 8, 2008 at 3:53 am | Permalink
  7. Aaron Brandon wrote:

    Good points Jim.

    I like you’re game. Did you post this just to hit on Stephen’s sister? ;)

    I have to be the outcast here and tell you that I’d click on the ad about a hat, sock and chain. I could probably use 2/3 of items. Of course, that’s if I decided to click on an ad.

    - Aaron

    Monday, March 10, 2008 at 8:36 pm | Permalink
  8. Jim Sansi wrote:

    Ed & Aaron… There was a time when that would have been true.

    -Jim

    Tuesday, March 11, 2008 at 3:42 pm | Permalink

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